I'm an award winning Lead Product Designer with over a decade of experience. My expertise is in mobile experiences, rapid prototyping and design systems.

I won YunoJuno UX Designer of the year in 2022 and 2015. 

I'm an accredited member of the Chartered Society of Designers (MCSD). I have worked for some of the most innovative brands, start ups and creative agencies in Europe, North America and Asia. In 2019, I moved to Hong Kong where I successfully launched a bank during the pandemic. This was a career highlight for me.

I have designed interactive experiences for Google, YouTube, Aesop, Absolute Radio, Kiss FM, Grazia, Empire Magazine, Virgin, Homebase, Standard Chartered, Citibank and Thread.

I’m passionate about design and making digital products that make peoples’s lives easier.

I consider myself an end to end designer, I ensure that I understand the business requirements as well as taking a user centered approach to design. I’ll shepherd a project all the way from the inception of the idea to the prototyping all the way to development.

My expertise lies in mobile responsive and native experiences as well as rapid prototyping.

If you'd like to know more about the chosen cases, or just want to say hello, please feel free to get in touch.